When Your Parent Needs Care,
You Deserve a Real Answer
Erika Crossley helps Texas families find the right assisted living, memory care, and skilled nursing care — with honest guidance, deep facility knowledge, and no pressure.
Find Your Path Forward
Your Parent Needs Care and You Don’t Know Where to Start
Whether it’s a hospital discharge, a slow decline you’ve been managing alone, or a crisis that just happened — I help you understand what level of care fits your parent’s actual needs, and I find the right facility in Texas for your situation.
Start Here →You Need a Placement Partner Who Responds Fast and Knows Texas
Hospital discharge planners, social workers, geriatric care managers, and elder law attorneys — I’m the specialist you hand families to when their situation goes beyond your scope. Quick turnaround, complete referral briefs, and no surprises.
Partner Resources →Ready for Better Referrals and Smarter Intake Systems
Assisted living communities, memory care facilities, and residential care homes who want a reliable referral relationship — or AI infrastructure that reduces intake friction and builds your pipeline. Texas-specific. Built for real operations.
For Operators →Simple. Clear. No Runaround.
Tell Me What’s Happening
A free 30-minute call — phone or video. You tell me your parent’s situation, care needs, location, and timeline. I listen. No forms, no intake robots, no waiting.
I Find the Right Options
I match your parent’s specific needs to the right type of care and the right Texas facilities — drawing on current availability and real knowledge of each community, not a generic database.
You Make the Decision
No pressure. I give you the information you need to choose confidently. I’m with you through tours, paperwork, and move-in — and I’m reachable by phone or text the whole time.
The Specialist Who Knows Texas Senior Care From the Inside
I’ve been working in Texas senior care long enough to know which facilities are genuinely well-run and which just photograph well. I know the discharge planners, the admissions directors, and the Medicaid coordinators by name. That network is what I bring to every family I work with.
My consultations are free to families. I don’t push you toward any particular facility. My job is to get your parent placed in the right community for their specific needs — and I take that seriously.
Real Families. Real Outcomes.
My mother had 48 hours before discharge and I had no idea what to do. Erika had three real options for us by the next morning. She knew each facility, explained exactly what to expect, and was available by text the entire time. I don’t know what we would have done without her.
Sarah M.
Family — Houston, TX
I’ve worked with a lot of placement specialists over the years. Erika is different — she actually knows the communities she recommends. When she says a facility is good, it’s good. My families come back and thank me for the referral every time.
Discharge Planner
Houston-area hospital system
We’d been managing my dad’s dementia at home for two years. Erika didn’t push us toward any particular place — she walked us through exactly what to look for and why. The memory care community we chose has been exactly right for him. That guidance was everything.
Robert T.
Family — Dallas, TX
Straight Answers
I help families figure out what type of care their parent actually needs — assisted living, memory care, skilled nursing, or a residential care home — and then I match them with the right facilities in their area of Texas. I know which communities are well-run, which have current availability, and which are the right fit for specific medical and financial situations. Consultations are free to families; I’m compensated by the facility after a successful placement.
For private-pay families with a clear clinical picture, placements in Texas can happen in 24–72 hours in urgent situations. Same-day placement is possible when the right facility has availability and the documentation is ready. Medicaid-funded placements take longer due to financial verification. The biggest factor in speed is having complete clinical documentation — a physician’s summary, medication list, and a clear description of care needs.
Family consultations are completely free. I’m compensated by the senior care facility upon a successful placement — which is the standard model for independent placement specialists. This means you get expert guidance and placement support at no direct cost. There is no pressure to choose any particular facility — every recommendation is based solely on what’s the right fit for your family’s specific situation.
I serve families across all major Texas markets — Houston, Dallas-Fort Worth, Austin, San Antonio, The Woodlands, Sugar Land, Katy, Pearland, Spring, Humble, Cypress, Pasadena, and more. For families outside major metros, remote consultation and referral network coverage is available across the state. If you’re in Texas and need help, reach out.
Ready to Talk?
I’m Here.
No forms, no waiting, no robots. A real conversation about your parent’s situation — what the options are, what they cost, and what the right next step is. Free, and without pressure.
Book a Free Consultation Or call / text directly: 346-546-5654